By creating and implementing communication strategies along with continuous consulting in the field of public relations, we support our clients in achieving their goals with a significant and measurable impact on their business results.
For each client we create specific and customized communication strategy and we determine further steps and activities accordingly. We advise clients in media relations and also provide support in establishing and managing relationships with their customers, employees, shareholders, clients, media, institutions, government bodies and other key publics for public positioning.
Corporate communication is very complex and includes management communication, marketing communication and organizational communication. Corporate communication is responsible for all corporation related communication relationships as well as for establishment of corporate identity and its image that influences corporation's reputation. Corporation's reputation is essential for its business success. In order to be successful in managing corporate communications it is of utmost importance to coordinate communication with all target publics. IM&C agency provides advisory service and also operationally helps in managing corporate communications.
Through communicating with media we communicate with all client's publics and create an image of the company and its employees. Good media relations are important for the company’s reputation at all levels and therefore the manner in which company communicates is of utmost importance. Depending on the message that client wants to communicate to the public and specified communication objectives, adequate communication tools have to be selected.
IM& supports its clients by creating media announcements, invitations, responses to the media, denials and reports, as well as coordinating its overall media relations.
High-quality and comprehensive analysis makes future planning easier and enables the exact calculation of return on investment in managing public relations. Right information at the right time nowadays is priceless. Results of detailed analysis represent great starting points for further performance. IM&C provides quality and quantity media and content analyses and, depending on client's requests, delivers them in appropriate reports.
Communicating financial information is very sensitive and specific and expert advice is of great importance in reaching target publics. By well-timed communication with target publics company achieves their understanding and through their acceptance of the message gets their trust. Company's reputation depends not only on the existence of the business strategy but also on proper communication of that strategy to target publics. Communicating current position and future strategy reflects positively on the financial position of the company and thus on its overall reputation. IM&C creates customized communication strategies and advises its clients in mergers and acquisitions and preparation and publication of public tenders.
We advise clients how to overcome crisis situations that may arise due to mergers and acquisitions, layoffs, accidents and other potential crisis situations. Reputation of the company that has been built by hard and persistent work and devotion can be shattered in just one misled crisis.
Using special tools and methods, as well as acquired knowledge and experience, we can predict and manage crisis situations and timely recognize situations that may affect the client's goals. IM&C advises and assists its clients through all stages of crisis in order to minimize the negative consequences to the company's reputation.
Globalization of products and services creates wide choice for consumers. Quality brand PR management allows your product or service to stand out from other products and services and quality and strategic approach to brand PR directly affects sales revenue. IM&C experts regularly create and implement communication concepts for brand PR customized for each client’s needs